VitaminWater Is Declared A Scam!

OMG! Vitaminwater has been ruled to be a marketing scam by a federal court. This is very sad to me because I love drinking Vitaminwater! I like the "dwnld" and "XXX" flavors. I never believed the "health claims" but I figured that it was better than drinking juice or Gatorade.

However, the Center for Science in the Public Interest points out that each 20 ounce bottle ofVitaminwater has 32.5 g of sugars. There is no Recommended Daily Allowance (RDA) of sugars, but official guidelines indicate that a good goal is at most 40g of sugars for someone who has 2000 calories per day.

The CSPI sued Coca-Cola over the claims the company makes for Vitaminwater and a federal judge refused to dismiss the lawsuit.

By including the suggestion that the product will “keep you healthy” or “help bring about a healthy state of physical and mental being” alongside such statements, the quoted language implies that the nutrient content of vitaminwater may help consumers maintain healthy dietary practices. I conclude, therefore, in light of the language and context in which they are used, that the statements on the “defense” and “B- Relaxed” labels constitute implied nutrient content claims which use the word “healthy.” Such claims are in violation of violation of FDA regulations because . . . vitaminwater achieves its nutritional content solely through fortification that violates FDA policy.

Now that I am more aware of how sugary Vitaminwater is, I will limit my consumption accordingly!

Hat/tip to Joe.My.God