Barack Obama accepted the Democratic nomination for president on Thursday as an estimated 38 million viewers watched on television, setting a new record for convention viewership, according to Nielsen Media Research.Almost 24.5% of all televisions on at the time were tuned to television coverage of Obama's speech. It was the 5th most watched event in African-American households, in the last 11 years.
Mr. Obama's speech -- a historic one given his status as the first African American nominee of a major political party -- reached significantly more viewers than the comparable addresses in 2004. Coverage of John Kerry's acceptance speech in 2004 had 24.4 million viewers; coverage of George W. Bush's convention speech that same year drew 27.5 million.
The audience estimate of 38.3 million means that Mr. Obama's speech reached more viewers than the Olympics opening ceremony in Beijing, the final "American Idol" or the Academy Awards this year, the Associated Press notes.
Furthermore, the four-night Democratic convention ranks as the most-watched convention of either party, Democratic or Republican, since Nielsen began measuring conventions in 1960.
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Friday, August 29, 2008
Huge Ratings For Obama Acceptance Speech
Apparently the overnight ratings are in for Barack Obama's acceptace speech in front of 80,000 people at Invesco Field in Denver, Colorado and the numbers are huge:
Labels:
Barack Obama,
celebrity,
media,
presidency,
television
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